Bright colors combined with snazzy design make this annual report sizzle!

About the project

The Hearth, Patio & Barbecue Association (HPBA) is the North American industry association for manufacturers, retailers, and other associates for all types of fireplace, barbecue, and outdoor living appliances and accessories. They are a valuable resource to their members when it comes to information about their industry.

In 2018, after not having a printed annual report for a decade, HPBA decided to team up with Eyedea to create one. The annual report provided a vehicle for HPBA to communicate with members, donors and industry partners.

We began by creating a set of icons to represent various aspects of their industry and created infographics to highlight their data making it easier to digest and more visually appealing.

The report also gave them a place to showcase their annual expo, community involvement, research, and advocacy. They also took this opportunity to highlight their Affinity Partners and membership categories.

We continued to work with HPBA for several years and in 2021 they pivoted from a print version of the annual report to a website version of the report. This saved on printing costs and made the report more assessable and interactive for members.

Keeping with the same look and feel we created a dedicated web page to house the report.

Don't just take our word for it

“Eyedea created compelling and stunning graphics that captured our activities throughout the year and helped us tell our story”

HPBA | Director of Communications

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