When A Place To Be, a nonprofit association that helps people of all ages with physical, mental and emotional disabilities navigate the challenges of day-to-day life with music therapy, wanted to refresh their logo and marketing materials they came to us, at Eyedea Design Studio. It was important to them that the cloud remained a main part of the logo having marked their branding for over 10 years. However, they wanted a more clinical and professional look, yet whimsical that would appeal to patients, donors and also partners.
Eyedea Design Studio team jumped in and redesigned their mainstay logo in keeping with their original cloud theme. We used a whimsical font and paired it with a more clinical sub-font. We also designed logos for two of their two main projects that carry on the cloud theme. Designed marketing assets were then created; a stationery package, a handout for potential donors and partners, small brochure for clients, and a PowerPoint presentation, etc. (Pictured on a page dedicated to their re-branding.)
Eyedea also created an animated logo that included a music clip from A Place to Be clients and employees. Push play below!
A Place to Be